Apollo, Reddit’s API changes, and what it means for the popular app
Reddit’s imminent API changes could spell the end for popular third-party apps like Apollo, which would require an estimated $20 million per year to function under the new terms. While the changes might be paving the way for Reddit’s speculated public offering, they threaten the livelihood of beloved apps and user experience. Even if these changes can be financially navigated, the loss of NSFW content access poses a major drawback. Will this lead to an exodus from Reddit’s platform or birth a new contender in the arena? As we brace ourselves for an uncertain digital future, we might need to rally the spirit of online communities to voice our discontent, much like in 2021 when popular subreddits were made private by their moderators in protest of Reddit’s controversial decisions.